Ke Jiang graduated from the Sichuan Fine Arts Institute. He entered the lantern industry in 2017 and contributed to more than 50 major exhibitions in China, including the Zigong International Dinosaur Lantern Festival, Zhouzhuang, Yu Garden, Nanjing Confucius Temple, Tang Paradise, Happy Valley, and Fantawild parks.

Since 2024, Ke has led design and created cinematic-style visitor journeys for projects including Four Mile Historic Park in Denver, Franklin Square in Philadelphia, Woodland Park Zoo in Seattle, Fort Wayne Zoo, and the Halle Zoo Lantern Festival in Germany.

He integrates product design thinking into lantern storytelling, focusing on visitor interaction and visual rhythm. He enjoys movies and collecting toys, drawing inspiration from sci-fi films and video games.

A good lantern show is like a film – with a beginning, climax, and ending. When visitors leave, they carry a story with them.